EmpCo from 27 September 2026: Are your website’s environmental claims under control?
“Eco-friendly”. “Green”. “Sustainable”. Lovely words. From 27 September 2026, though, they could become expensive ones – if your customers cannot see a clear, specific and substantiated explanation beside them. Let’s do a quick EmpCo check. Directive (EU) 2024/825 – better known as EmpCo, or Empowering Consumers for the Green Transition – strengthens consumer protection against […]